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Desert View Aerial Photography Blog

Phoenix Staycations…’Tis the Season

Written by Desert View Aerial Photography on June 20th, 2012


Today is the first day of summer 2012…and it’s HOT in Phoenix, Arizona!

113º is hot, and so are the Phoenix Staycation deals you can find on-line.  We have always enjoyed The Pointe Hilton Resorts and love how the Tapatio Cliffs Resort is tucked into the North Mountain Preserve to provide an even greater feeling of seclusion and relaxation.

Share your favorite Phoenix Staycations with Desert View Aerial Photography.

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Cirque du Soleil Has Arrived in Phoenix, Arizona

Written by Desert View Aerial Photography on June 19th, 2012


Flying projects for clients last week, we caught the set up for the latest Cirque du Soleil show that is now playing at The University of Phoenix Stadium.  The tents for Zooza, the acrobatic / clowning show has caught the eye of many…but have you seen them from the air?  Flying at 3000’ they are hard to miss.  Very impressive.

Let us know if you have seen the show, and share your thoughts with Desert View Aerial Photography.

ELEVATE YOUR MARKETING…the sky’s the limit!®

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Aerial Photography and Advertising: A Match Made in Heaven…or the Clouds

Written by Desert View Aerial Photography on May 23rd, 2012


Every business person knows that advertising and marketing is essential to any business, and having an effective strategy is crucial.  Whether your business is tourism, web design, real estate, or advertising itself, incorporating aerial photography into your marketing strategy can put you at an advantage. 

If you are interested in enhancing your brand, incorporating an e-mail marketing campaign, or simply creating new print collateral, aerial photography offers a complete and different perspective that is not provided through traditional ground photography…allowing your marketing material to stand out above your competition.

Marketing and advertising is about getting the word out, making an impact, and helping consumers make a buying decision. Few things help connect with people more than photographs, and aerials can increase the Wow! factor.

ELEVATE YOUR MARKETING…the sky’s the limit!®

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Phoenix Aerial Photography Company Captures Charity Work from the Sky

Written by Desert View Aerial Photography on March 28th, 2012


Desert View Aerial Photography captured construction work for a cause on an early Saturday morning.  True to their motto ‘NAWIC Gives Back’, local Phoenix chapter of the National Association of Women in Construction (NAWIC) teamed up with contractor PCL to construct a home in Phoenix for Habitat for Humanity. Nearing completion, the home will provide a fresh start for the new owner.

ELEVATE YOUR MARKETING…the sky’s the limit!®

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Aerial Photograph of the New Salt River Fields at Talking Stick

Written by Desert View Aerial Photography on January 28th, 2011


Let’s play ball…
First pitch at the new Salt River Fields at Talking Stick is drawing near. Construction crews are still working away, but the Colorado Rockies and Arizona Diamondbacks are gearing up to play ball next month. 
The new sports complex, which sits on 140 acres, provides the teams with 12 practice fields and an 11,000-seat capacity stadium.  Additionally, the complex provides for Major and Minor League clubhouses, offices for each team, and of course, training facilities.

ELEVATE YOUR MARKETING…the sky’s the limit!®

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Benefits of Oblique Aerial Photography

Written by Desert View Aerial Photography on August 5th, 2010


The Benefits of Oblique Aerial Photography

Aerial Photography has a variety of applications in today’s world.  Aerial photos are a valuable tool in land development feasibility analysis, site analysis and project planning.  They provide clear and thorough documentation for construction progress and defect reports, and can be very helpful for construction bonding and insurance purposes.  Aerial photography can also form the backbone of project promotional and advertising campaigns, providing impressive, detailed views of the entire project.

Vertical and Oblique Aerial Photographs

Experienced aerial photographers know that it’s not just as simple as picking up a camera and taking to the sky.  Different applications require different types of aerial photography.  A vertical photo is one taken from the air while the camera axis is truly vertical at the moment the picture is taken. This type of photo can be most effective for mapping purposes, as distances are accurate and can be used with a grid.  Oblique aerial photography includes high angle oblique and low angle oblique photos.  What is often seen in a high angle oblique aerial photo is the apparent horizon, because haze in the atmosphere or other conditions may obscure the actual horizon.  Shooting oblique aerial photos in optimum conditions from carefully chosen locations can produce a clear representation of a large area.

Why Oblique Aerial Photographs?

Oblique aerial photography has unique applications that differentiate it from vertical aerial photography.  Professional aerial photographers know the by staying at a constant altitude and using oblique aerial photography techniques, some features that cannot be seen clearly in a vertical photo are better shown in an oblique photo. For example, seeing a smokestack from directly above presents an image of a ring, but viewing the same smokestack from an angle reveals part of the side and shadow.  In cases where there are steep slopes or cliffs, some angle helps these features to be more easily identifiable and clearer to those viewing the photo.  If you were to look at those types of features from a straight vertical perspective, the impact of these geological features wouldn’t be as clear.  Oblique photography provides a context that can be missing in vertical photography.  This can be vital when trying to show the viability of a construction site, or produce construction progress documentation. 

Choosing an Aerial Photographer

At Desert View Aerial Photography in Phoenix, Arizona, we have perfected our techniques through years of experience and a thorough understanding of the construction industry.  Desert View Aerial Photography specializes in digital oblique aerial photography across a wide range of applications, from project marketing to traffic control planning.  When choosing an aerial photographer for a project, it’s important to select a company with extensive knowledge of not only photography, but how to most effectively showcase your project based on your needs.  Demands for aerial photographs can be time-sensitive, and accuracy and clarity are essential, so it’s important to choose an aerial photography company that provides quality digital photographs and excellent customer service.

ELEVATE YOUR MARKETING…the sky’s the limit!®

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